CIHEAM Bari, in collaboration with
LUM University - Libera Università Mediterranea, School of Management - launching for the 2023-2024 the International
First Level University Master in "Open Innovation & Youth Entrepreneurship in the Mediterranean Agrifood Sector". The Master, at its fifth edition, envisages the active involvement of national and international companies, including Andriani SpA, Planetek Italia, Putignano and Figli, Tersan, Timac Agro Italia, Greenblu. So far, it has trained more than fifty managers of innovation.
The course is organized into weekly units for 1500 hours (60 ECTS credits) – including 286 hours of face-to-face lectures and 132 hours of laboratory and project work with companies, complemented by individual and teamwork plus 300 hours of internship at private companies.
The course, entirely held in English, is addressed to graduates and young professionals with at least a bachelor's degree in any discipline and is structured in two parts:
1) the first, through lectures and workshops, provides participants with fundamental concepts to master topics such as: Startup and Entrepreneurial Mindset, Business Model Design for Continuous Innovation, Agile Methods and Change Management, Circular Economy and Industrial Ecology, Innovation in Agrifood, Social Innovation, Living Lab approach, Project Cycle Management , Communication and Marketing for Startups, Speculative design, Future foresight, System thinking;
2) the second is entirely dedicated to Project Work, a curricular internship period during which an innovative solution will be developed using the Open Innovation process and the Design Thinking approach, working for the partner companies
The Master's course objective is to train a new generation of innovation managers. More specifically, through applying a new mindset and new methodological approaches (Design Thinking, Lean Startup), students are accompanied through the creation, prototype development, and enhancement of innovative entrepreneurship ideas (new products/services, adoption of new production processes, development of new markets) in the agri-food field, from production chain to food consumption, health aspects and circular economy.
Training will focus on both technological innovation and social innovation for a new business generation. They will adopt a new approach in carrying out activities based on learning by doing with a strong interaction with startups and successful businesses that will be involved in all the modules of the Master programme.
In terms of job placement, the Master course addresses 3 essential needs:
Self-entrepreneurship through the study and application of methodologies and approaches to build startups;
Training expert in the management of innovation processes (innovation manager);
Training specialists in knowledge transfer within institutions and organizations responsible for enhancing research results between research organizations and the business sector (innovation broker).